Case study
Excel Paving Boosts Inbound Conversion Volume By 71.43%
The business:
Sarah Noked helps service-based online entrepreneurs – Online Business Managers and Virtual Assistants – conquer their growing pains to scale the team-based business of their dreams – with systems, processes, automation, and smart delegation.
the business challenge:
Excel had been using a prior PPC service to hiring NDIB, but was having issues with inbound leads, lead quality and a lack of tracking. After a few months of working with NDIB Excel Paving was able to increase conversion volume by 71.43%
How we did it:
- Continual Ad Copy A/B Testing
- Campaign Restructuring
- Analytics Tracking
- Phone Call to Action
outcome
the Results
Excel Paving was able to increase inbound conversion volume by 71.43% espicially important with highly valuable phone leads.
Increase in inbounce conversion volume
+
71.43
%
Decrease in cost per click
-
48.34
%
